Being the hair the highest part of the body, in some African cultures it is considered the gateway of the spirits to pass on to the souls, having a fundamental cultural significance. At HARE, straightening hair, which is thick and curly by nature, becomes the basis of social acceptance, and from there, multiple ethnic groups become powerful creators of fashion. Extreme hold and tortuous shapes in the form of curls and pseudo-braids. Polished and shiny roots framing ancestral cultural features and shapes; war paintings of women who evolve and assert themselves as founders of new trends.



















Hair: Manuel Mon
Photography: Bernardo Baragaño
MUA: María Montes
Styling: Ana González
Model: Heidy Díaz
Products: Revlon Professional
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